Guscio

Guscio is a small company that produces handmade pasta, specializing in the tradition of Piedmontese agnolotti del plin.

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Tasked with the reinvention of their visual identity, we embarked on a transformative journey, crafting a seamless blend of tradition and modernity. From the design of their logo to the packaging design, our touch permeates every aspect of Guscio's brand experience. Moreover, we extended our expertise to shape the ambiance of their physical space, ensuring that every corner of their store resonates with the same elegance and authenticity that defines their pasta creations.

Category: visual_identity, art_direction
Year: 2022
Client: Silvia Bertolina
In collaboration with Dario Dinocca (Photography)

Il plin con il sugo dentro

Guscio's project presented us with a unique opportunity to reimagine their visual identity from the ground up. Our mission was to create a cohesive brand experience that celebrated the artistry of handmade pasta while appealing to a contemporary audience.

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